SUPERL Furniture (Qingyuan) Limited
ENVIRONMENTAL PROTECTION PIONEER
IN FURNITURE MANUFACTURING

SUPERL vision: Affordable/Durable/Green
SUPERL mission: Contribute to the environment & next generation

GLOBAL LEADER IN
ELECTROSTATIC POWDER COATING
TECHNOLOGY ON WOOD SUBSTRATE

Zero pollution

YOUR FIRST CHOICE IN OEM,
ODM PARTNERSHIP

High efficiency, Mass production,
Environment protection, Design flexibility

WORLD'S LARGEST POWDER COATING
FURNITURE PRODUCTION ENTERPRISE

Fastest production cycle in flat pack furniture

about us

Superl Furniture (Qingyuan) Limited is a fully owned subsidiary of Superl Group. Superl Group is one of the world largest OEM factory of luxury handbag manufacturers and has more than 10 factories in southern China, the Philippines and Cambodia with over 40,000 workers and staff. In 2009, the Group has invested over hundred million dollar RMB to start up Superl Furniture (Qingyuan) Limited. We deployed foreign advanced equipment and technology and at the same time modified the equipment to adopt to our very own designed production lines. As a result, we successfully applied electrostatic powder coating technology to wooden furniture and created a new era of "mass production" in powder coating furniture. We began to supply the world's largest home brand (Sweden) in the same year.

Development progress

  • 2009

    Superl Group invested over 100 million RMB to import advanced equipment and technology. Researched and developed powder coating technology on wooden furniture.

  • 2010

    Improved, developed and deployed new equipment for mass production of powder coating on wood substrates.

  • 2011

    The success in mass and efficient production of electrostatic powder coating furniture and achieved long term partnership with world’s largest furniture retailer brand from Sweden.

  • 2013

    Expanded factory and warehouse by12,000 square meters. Gross factory area reached 27,600 square meters

  • 2014

    Our products were sold to over 100 countries.

  • 2016

    Production capability expanded with annual production of 2 million pieces of furniture (about 20 million square meters)

  • 2017

    Warehouse was further expanded by another 6,000 square meters, gross total factory floor area reached 33,600 square meters. We acquired business from top ten furniture brands in the world.

Reasons for choosing Superl Powder Coating

  • Technology

    Leadership in the industry.

    Experienced and well developed production lines.

    Precision R&D creates high standards of product performance


  • Partnership

    The world's largest furniture brand long-term cooperative partner


  • Background

    Superl Group is one of the world largest OEM factory of luxury handbag manufacturers. The Group has more than 10 factories in southern China, the Philippines and Cambodia. Over 40,000 workers and staff.

    Offices located in New York, Hong Kong and Dongguan(China).

    The factories are all over Southeast Asia and China.


  • Product

    Moisture and water resistant, wear/scratch resistant, non-toxic, heavy metal free, no VOC / HAP substances released.


  • Policy

    Our products comply with the national "13th Five-Year plan" to promote the application of new environmentally-friendly materials and recyclable materials policy.